During a recent vacation in Italy, I observed
Listening and observing as to convince the Italians
Influence and win the sale. It 's fascinating and
extremely profitable for the study.
First, we are influenced by the recommendations for tourists
someone who we perceive as an authority. To begin with, there
our guide. All great leaders give pounds
Accommodation and eating spots recommendations. My wife, Missy,
I brought two books. RickHelp Steve
Italy and Frommers. So when Rick says Frommer or go to
This restaurant, you are more likely to go there. O
asks the front desk or concierge for a recommendation
We'll get him.
So we talk about shopping. Many merchants
I found the work retail, have a very discreet
Even the most effective way to manage the sale. In Florence, we went
Many high-end Italian shops. Within Armani
Shop I was looking for a newSport coat. I found a
beautiful jacket that I wanted to try. The problem was
I wore a polo shirt and that is a bit 'larger than a
regular shirt, so the jacket does not fit properly. So
My sales man gave it a try on my new shirt Armani
under the jacket. He quickly took a look at me and
reported the exact size right.
The Lord then led me to try 5 different jackets
worked, but none of them. But allwas not lost
because after trying on the jacket, I'm in love
"My" Armani shirt. Yep, I ended up buying it, though
It 's been too expensive.
A few steps from Florence Ave scenes "We went
Gucci. There were many elements in it with the famous
"G" 's that we have here in the U.S.. I
immediately flew through a motorcycle Burgundy Gucci
Helm and put it into his head to continue the tradition
be disgustingAmerican. :)
After a fool of myself, I wandered up to the
Men's shoes and found a pair of shoes I loved, I asked
girls work shoes to help me find my size, and
brought them for me to try. Then she did something
I've never seen before from a dealer ... It was absolutely
. Silent Missy and I talked about shoes, and if I
received or not. We discussed the convenience of them, and if
slips or not. But while all this -the
The seller has remained calm.
Negotiations, we know silence is the most powerful tactic
take each page. Usually the sales people told me how
nice to see her shoes, how carefully they are constructed,
etc. But there, nothing but silence. I'm sure you
you can imagine - I bought the shoes.
Well, if you think I'm the one who was shopping - think
again. Missy has a share in Venice.
Since it was a bit 'cooler, and went looking for MissyHottest
Clothing. We went in and out of boutiques and even all day
Back to the same 2 or 3 times. After finding Missy
Try on sweaters and before he could leave the federation
House, came bounding in the sales staff with 2 or 3 more
Colors in the model.
In another shop, Missy would be the top one and try to
the sales staff had fed the other colors for their
on the bench, and many other tools designed
Choice. It 'was quitesurprising to see them in action. Of
Of course, she ended up buying more than they had originally
in for.
Another thing was that the sales package.
For many of the elements that we bought immediately packed
them so that would be suitable for a gift. We also
went to buy the pharmacy because my back Advil
hurt and pharmacists who are assembled as a gift.
What do you do besides shopping on vacation? As
aboutFood?
Italian waiters doing a masterful job in sales and
to convince customers that the study is really worth. One of my
Your food in Florence, the waiter used the assumptive
to get close to our mission. I asked for a recommendation on
Appetizers and would mention the mushrooms and tomatoes
Dish was excellent. Then start writing and speaking
At the same time, "a mushroom and a tomato for
Dame. "
And so it went with the pasta and snacksTakeover
We had two of everything. He was wrong, but I'm sure
make a business more like this. After dinner
show continued. For dessert explain, he said, "We
world's best cheesecake, and number one in Europe
Chocolate cake. "
Who gave them the honor? I'm sure anyone. He said only
it. We divided the cake and it was really
delicious. It tasted a bit like 'no bake "cheesecake - but
Missy and I both love no-bake cheesecakeat home, so we
part.
Venice is the experience of the rule and not the food
that in the center. In Piazza San Marco, we were sitting
down and had a glass of wine, coffee and water. The
bill? A gaping $ 45. We were charged for the music and
Bread / shameless cover the most amount for our 3
Beverages. But that's OK because it was an experience that we
were for the payment and not the drinks.
The restaurant has a full band outsidegame
Italian classical music and the whole experience
the meeting in the middle of the square to watch people
About the mill was worth it. But just goes to show if
Create an experience you can get away with highway
Robbery.
And what is the most famous of experience in Venice?
Gondolas, right? There is no better example of paying for
experience, why you should pay about $ 150 for a
Glorified canoe? Now I'm not complaining, becausethe
gondola ride is a must for many tourists. And Missy and I
added - but if you stop to think about it
not pay them anywhere else.
Now before you dismiss all and say, "My work is
Different! "Stop - just to read and reflect on how
This might apply in your company. I promise.
Hello! :)
(C) Surefire Marketing, Inc.
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